New feature: You can now create responsive ad templates for Google Ads!
Responsive ads are ads that are created by Google Ads using the information provided by you. Instead of setting up an entire ad you setup multiple assets such as headlines and descriptions. Google Ads then uses these assets to create different versions of your ads by mixing the headlines and descriptions. Google Ads also tests the different versions of your ads to learn which ones perform best. In other words, your ads are automatically adapted to the consumer's search terms.
Read more about how to setup responsive ad templates in our support article.