Note: This feature is available for Google Ads V2 generator(s), not for V1 generator(s). If you wish to change your V1 generators to V2 generators please contact us.
Three different sync status options in Channable
There are two different statuses in Google Ads: active and paused. Every campaign, ad group, ad, (negative) keyword, etc. can be active or paused. The sync status that you setup in Channable determines which status information is leading, the information that is setup in Channable or the information that is setup manually in Google Ads. These different sync status options can be setup in the Settings step of the ad generator.
In the Settings step of the ad generator there are three sync status options to choose from:
- Sync everything
Channable will always overwrite manual status changes in Google Ads if they are different from the status known in Channable. If a campaign, ad group, ad, keyword or negative keyword is active in Channable it will be set to active in Google Ads. The same goes for paused, if it is paused in Channable it will be paused in Google Ads.
- Sync everything except campaigns
Channable will not overwrite any campaign statuses, but will overwrite the status of ad groups, ads, keywords and negative keywords if they are not the same as in Channable. We recommend using this setting if you want to manually manage the status of the campaigns in Google ads.
- Sync everything except campaigns and ad groups
Channable will not overwrite any campaign nor ad group status. We recommend choosing this option if you want to manually manage the status of both the campaigns and ad groups in Google ads.
There is one exception for which a campaign or ad group is always paused by Channable. If all the items that make up an ad group or a campaign disappear completely from your import data in Channable, we will always pause the corresponding campaign or ad group to make sure you never advertise products or services that no longer exist.